Google SEO – Does Your Business Need It?
Does Your Business Need Google SEO?
Do you need Google SEO?
Just ask yourself these questions:
- Are there not enough phone calls to your business?
- Is there not enough foot traffic to your business?
- Do you need more business in general from those hot prospects looking for what you offer?
If you answered yes to any or all of those questions above, you need Google SEO on your side!
Google SEO rankings are more important than you might think for your business. The ongoing trend is the Internet, and social media are driving new customers to local businesses. To reach out to any new customer base, you must understand your local rankings matter.
Your local rankings are what can make or break the growth of your business. It is not just about climbing Google SEO rankings but using your Search Engine Optimization (SEO) to maximize the reach of your business.
SEO is the way to be able to focus your business presence on the Internet in online searches. It speaks to specific results NOT paid for, that is Adwords! Google SEO has been growing in use by both small and large businesses and if you are not on the 1st page of Google for your top keyword then you need Google SEO, like yesterday!
Research is proving that more and more potential customers are going straight for the top search results on a search engine page. They do not even take the time to look through the results further down on the page. If your site is not in those top few, it can cost you a lot of prospective new business. The old joke is that the best place to bury a dead body is the 2nd page of Google search…. 😉
A large number of all searches have local intent. Getting your business onto that 1st-page search list is vital to accessing that customer base and boosting your sales. These potential customers are virtually right at your front door so don’t miss out!
Google SEO – Use Online Research Tools to Boost Effectiveness
To catch these prospective customers, you need to be able to utilize critical online tools to achieve your best reach and keyword optimization. It is essential to look up available local research tools that can help you to organize search results for your business around specific keywords and locations.
You can submit a detailed profile to your chosen tool and expand your results so a potential customer can find them no matter what device they are using. You will also want to use exact and accurate keywords to describe your business. It must be useful and descriptive. These words will act as direct lines from your business site to the search engine.
You want to think about how people will look for your business during an Internet search. For example, if you own a high-end women’s clothing store, you would want to think about using words such as boutique, specialty, and designer in your public profile. The only rule is to think up what your customer base will use to find you.
When customers provide online reviews on your business, the right reports can increase the search for your services. If your company has registered with any local online directories or review sites, Google can track these trusted sites for your business’s name and connect the details to related searches.
Your ranking will depend on two things: how closely your description matches the business profile searched for, and how quickly the searcher can interact with your profile. The more people who click on your link in the search engine, the higher your business link will be on the results page, resulting in more business traffic. It is vital to use your rankings to maximize your reach and positively expand your business reach.
Now that you know a bit about how Google SEO rankings affect your business, it’s time to do something about it. Whether you choose to do it alone or you decide to hire a professional SEO expert, the benefits are something you can’t deny, so don’t put it off any longer.
Think you can’t beat your deep-pocketed competition? You can…
Listen to this local business owner speak in his own words…
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